Thursday, August 11, 2011

How Article Marketing Can Build Your Mailing List

August 10th, 2011 // 9:46 am @

Creating a mailing list is an essential part of internet marketing and is the foundation of any successful, online business. Right from the beginning you should be concentrating on building your online mailing lists. Get this right and your financial rewards will soon start to increase your bank account.

There are many ways to establish and grow your email marketing lists. But one method, that is so often ignored, is with article marketing. So here we will be taking a look at how to write effective articles and then submit them to help build your online mailing lists.

It is true that you can simply build your mailing list by writing and then submitting those articles.

With the product or service in mind that you intend to promote, you will write some general, content articles related to that niche market. Now you might have to do some research perhaps but this is not difficult to achieve using the major search engines. You then submit your articles to the major article directories. And again you can use the search engines to compile a list of the most important article directories.

Try to write as many articles as you can.

In many ways, you are promoting yourself as an ?expert? in your own specialised area of interest so the more articles you can write the better. All internet marketers will often use ideas from other marketers. And, armed with that knowledge, they will write fresh content based on their research. So don?t be afraid if you think that you simply don?t know enough about a subject. All the information you need is readily available.

So, how do you begin building mailing lists using this technique?

You may already know that when you submit an article to an article directory (Articlesbase for example) a ?resource box? will allow you to provide some details about yourself and your product. You will be able to place a link to your site.

One proven method that will definitely get results, and really start creating your online mailing lists, is to have the website URL in your resource box to link to a squeeze or landing page. On this landing page you will be able to persuade your visitor, usually by offering a free download, to subscribe to your mailing list.

This completed form will then be forwarded to your autoresponder. Your visitor will then receive his promised information and you then have a potential customer ready to receive your future, follow up messages. And those messages, apart from being helpful and informative, can also recommend related products for purchase.

But remember, always aim to write quality, unique articles.

This is because an interesting and well written article can soon get noticed by ezine publishers who will include it in their newsletters. Also, other website owners looking for relevant content will be able to use your article on their site. And because your resource box ? with your link ? must be included, you have a very good chance of a viral explosion in traffic to your landing page and more subscribers to your list.

All internet marketing business owners will use article marketing to some degree. And the more articles you can write the greater will be the traffic to your site.

Yes, article marketing is certainly time consuming but the process can be automated to some extent. But even if you can only manage to write one article per day for your site and submit that to some of the high page ranked, article directory sites you will soon see results. Also bear in mind that a good article can remain in circulation on the internet for years and still drive traffic to your site. So, any initial effort needed can easily create a long term benefit.

Creating a mailing list using articles is a valuable technique that should be adopted by any online business with a genuine desire to succeed. It will get results.


Frank Lomax -
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Category : Article Marketing &Auto-responders &Blog Posts &Email Marketing &Facebook &PPC Campaign &SEO &Search Engine Marketing &Social Networking &Twitter &Video Marketing &Web 2.0 &Web Design &Web Development &Wordpress

Source: http://precisionmarketing.info/blog/2011/08/10/how-article-marketing-can-build-your-mailing-list/

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